EP14: Promotional Emails

Welcome back and congratulations. We have made it to the end of the Email Series.

I hope you enjoyed it and are implementing some of its best practices.

Of course, we will have other Podcasts about other aspects of email and marketing, but this is the end of this initial series.

Whew, it has been both fun and difficult.

Fun because I love trying to help others learn better ways to market effectively online.

It has been difficult because training via a podcast can at times be less than ideal.

So now let’s talk about the final component of the series, the Promotional Emails.

We won’t be spending a lot of time on this episode, as we did on the “Bridge Email” because ALL the heavy lifting took place in the previous emails.

In the Relationship Building emails, you nurtured your readers and introduced, through story-telling some problems that your prospects may have had and you should have hinted that there could be a solution.

In the Bridge email, you stated definitively that there was a solution to one of your readers' problems and you asked them to raise their hand if they were interested in learning about it.

This naturally brings us to the Promotional emails.

Let’s dive straight in. Listen to the podcast for all the info.

Thanks for following along in this "Email" series.

The Podcast Episode is at the Top of the Page.

If you think you know of some improvements that could be made, let me know. Click on the link here.

Upcoming episodes?: I am going to start another series for June. It will be on "Copywriting". It will be on the simple side, but still deliver a lot of value. I hope you join along.

Next week on Episode 15 we will start that new series.

Thanks for being here.

James Brown

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