EP24: Podcast Updates
Welcome back, friends.
You may have noticed that I have been changing things on the Podcast recently.
I have to admit that I still may not be done.
The reason is simple.
And it has nothing to do with my mission to help others with online marketing.
It has everything to do with one of the websites I own, that I have been working on lately.
For the last few years, everything has been going through my Mkt2online website.
It is where I reach out to people to help them with online marketing.
It is where the majority of my “FREE” content is contained.
Recently I started working on creating a course to help people even further.
I wanted to create a “FREE” Beginners Marketer course so anyone interested in learning how to market online could do just that.
They would have a resource where they could find the absolute truth about online marketing and obtain a basic understanding of how they could make money from home with the least amount of effort.
Now I did NOT say without doing work.
Work is always involved.
What I mean is this...
The effort normally involved in chasing down all the answers to their questions, and finding the truth about marketing will be virtually eliminated.
You would not believe how many times I have purchased courses and products that were supposed to be the way for me to make money online but ended up making me scratch my head more often than not.
I ended up with more questions and no one to provide the answers.
I am going to do my best to put together a “FREE” course that provides the training I only wish I had had back in the day.
Training that provides enough information that someone could start making money in 30-60 days if they do the work required to put all the pieces together.
I’m not talking about building professionally produced marketing funnels that bring in millions of dollars a year.
We're talking about building something that could safely bring in a few hundred dollars extra each month, in the beginning.
A funnel that lets a beginner get their feet wet and not lose their shirt doing it.
I want something that is going to be simple to implement. Not particularly sexy either.
Let’s just say it will be a rough draft, and leave it at that.
But it will get the job done.
By the way, I am still working on that course. So it is not available at this time.
I do have another website, I have mentioned before, very briefly, that is getting a major facelift.
It is where I will be hosting this “FREE” Beginner Marketer course.
I will also have other more advanced training courses available on either a paid subscription or as a one-time payment.
I haven’t worked out the details.
I am hoping to have the “FREE” Beginner Marketer course available before the end of this year, and then start working on the Paid training, for release in 2022.
So, back to the initial topic, all the changes to the PODCAST.
The changes are being made to make the podcast generic, not branded to Mkt2online or the other website, so it can serve both without confusing anyone.
What is important to know, is that the same great content you have come to expect will continue.
I will be changing the length of the podcast and its posting cycle to make it more appealing.
I feel that the longer podcasts in line with the series I had done back to back, may have been a bit too much this early on into the podcast.
We are still getting used to each other.
So I will be shortening the content to reduce the podcast to less than 10 minutes in length.
This will force me to get to the point of the discussion quickly so you can get on with your day.
I believe that if the information is simple and easy to take in and easy to implement then everyone wins.
Not everyone has 25-30 minutes to devote to a podcast anymore.
That is just how it is in today's world.
Short 3 to 8-second attention spans, and all.
If you want to capture attention, you need a message that delivers, every single minute.
As soon as you lose people's attention, your audience will be gone.
Hasta la Vista Baby!
And that is not what I want.
And neither do you.
So, starting next week, look for short, efficient, and to-the-point podcasts moving forward.
Thanks for joining along in this episode.
If you think you know of some improvements that could be made, let me know. Click on the link here.
Keep coming back for more great content next week.
Take care and be well.
P.S. - In the event, you DO find that once an episode has been produced and posted, that YOU really would like more information, just let me know. Use the Podcast Questions link, click on the link here. Or you can just leave a voice message here.