What is Your Passion?
Marketing Online ... after following it for many years can become a passion, maybe even an obsession. You see for me it IS the eight wonder of the world.
I remember when I was in the US Navy we did not have computers and there definitely was no internet. There were no cellular devices then either. And yet the world kept spinning anyway. Funny looking back to those times. They were a whole lot simplier.
It was in 1992 when I purchased my very first computer. I had purchased an online business. It cost me around $12,000 dollars for the computer, a dot matrix printer, and some special software to run business applications.
I was getting out of the military and I wanted to start a business. I wanted to be my own boss. I did not want anyone dictating to me what to do, or how to do it. I guess I had had enough of that after 15 years in the Navy.
My heart was in the right place ... however I had no idea how to run a business. I had the tools. I just did not have the head knowledge about Marketing, Advertising, Sales, and Customer Acquisition.
So that adventure did not turn out well for me then. Little did I know that the passion I had would not be put out. It just took time for me to stumble around the internet for a few years, spend a few thousand dollars on courses, tools, and "Wisdom", and struggle to put it all together.
I can only imagine I am not the only person that went through this phase 🙂
Withheld Knowledge ...
I imaging that 99% of us did exactly that. In the early years, the REAL knowledge was kept secret ... sort of like the KFC formula for their secret batter. Sure the GURU's shared some bit's and pieces here and there for $$$, but in the end it was a bunch of smoke and mirrors.
Just when you thought you had it figured out ... that "IT" shriveled up and blew away, because there was nothing to IT. It had no weight. Was full of hot air. We only learned enough to keep us coming back for more information. Over and over again.
Hey ... is Marketing Easy or Hard?
No one ever told us that "IT" was supposed to be hard.
The self proclaimed GURU's were preaching from their pulpit that "IT" was easy. It could be done with a push of a button. Heck ... all you needed was a few hundred dollars, the right training, and you could sit back and watch the money roll in.
Know what I mean?
It happened in the 90's
It happened in the 00's
It happened in the 10's
Who am I kidding ... it is STILL Happening today!!
Empty Promises ...
Yeah, the're a bit slicker and polished today. The promises are still there though. They are sharing even more information today than they ever have before. They look like they are your friend, and sharing all they know. The problem though is this. You really never know what you don't know, until someone who does know what you don't know decides to finally tell the truth, and reveal the entire path to successfully marketing online.
This is what Mkt2online is here to do. We will reveal the truth. All the bits and pieces. Nothing hidden. Mkt2online will help individuals who are struggling to finally achieve their goals.
You will learn how to:
- Find your Niche
- Create an Avatar
- Design a Funnel
- Create a Tripwire
- Create a compelling Landing Page
- Design a Tripwire product
- Create a Welcome Email
- Create an Email Sequence
- Design Email Automation to Track email actions and move people from one list to another.
- Learn how to promote a launch of a New Product or Service.
- Learn how to Create Promotional Content
- Learn how to write content Google loves and will promote organically
- Learn SEO
- Learn how to write FB AD's
- Learn how to understand Analytics
- Learn how to do A/B Testing on AD's
- Learn how to do A/B Testing on Landing Pages
- Learn how to do A/B Testing on Sales Pages
- And much much more .....
Yeah ... this simple business of Online/Digital Marketing isn't really all that simple. RIGHT?
What is Marketing Online ... really!
It is a REAL Business!
Building a real business takes a LOT of WORK. It takes a lot of blood, sweat and tears to make it work. No wonder so many people have had a hard time making their online adventure succeed.
The truth is ... not many people who start an online business are successful! Most fail ... not because the idea's they had were not sound. They failed, because like I back in 1992, they do not know how to run a real business. ALL business's must learn how to market their product or service. ALL business's must learn how to sell.
Mkt2online can help fill in the gaps.
The Complex Machine ...
Each and every piece of the puzzle is a complex machine on its own. To do right by you, it will take time to break down each part into simple to understand concepts. I may start out with an overview concept of the process, and then later take that process and break it down
Keep checking back as the site continues to develop and begins releasing content rich posts that will begin to shed light on many of the bits and pieces of information that only have partial truths.